The Cheney Group

Rob is a PIM (Private Investment Management) Portfolio Manager with over 30 years of experience, and the founding Director of the Cheney Group of Family Wealth Management, a private wealth management practice associated with Wells Fargo Advisors Financial Network (WFAFN). He also founded the branch with WFAFN in 2013; affiliating with WFAFN for record-keeping and custodian services. WFAFN is the facilitator of our client transactions and safe-keeper of our client assets. He is also currently serving as the Branch Manager for more than a dozen Financial Advisors at three locations. He is pleased to work with the entire Family Wealth Management team. He has served as a Financial Advisor to many large, well-known, Utah employer 401(k) plans and high-net-worth families. His clients are entrepreneurs, corporate executives, retirees, professionals, high net-worth individuals, and other organizations. He has a long history of helping provide investments with predictable income and assisting his clients with identifying strategies to accumulate, preserve, and transfer their assets. Along with his team, Rob believes that a good “fit” is always two-sided, and is usually determined by beginning with planning conversations and investment planning tools such as eMoney^®.

Planning helps us to be sure we understand the complexities that come with each client’s wealth, and to have clear communication about what they will do with their money. We want each client to be aware of the comprehensive services – in addition to planning and investments – that the Cheney Group team of Family Wealth Management can provide. Our mission, as your primary relationship manager, is to help you navigate your financial roadmap, provide clear direction, and to be there with you as you attain lifelong goals.

Rob loves his career! He acknowledges how hard clients work for their money, and the significant responsibility of helping them grow and protect it. He enjoys helping people seek and work to secure financial freedom, using innovative and forward-thinking strategies. He likes to help new clients get their money working harder by pulling “weeds” from their outdated portfolios. In addition, he looks forward to helping clients get and stay on track, through conversations that serve as check-ups, strategy assessments, reviewing and measuring the progress of personal client goals and objectives.

Rob and his team can help you with questions like:

• Will I make it?
• Do I have financial blind spots?
• What will my retirement income look like?
• What is included in the realm of Family Office concierge services?

He graduated from Brigham Young University with a B.S. in Economics and an academic minor in Business Management. Rob holds the Series 7, 63, 65, 9 and 10 securities registrations. Rob has extensive knowledge of the Wealth Management process, as well as experience in the areas of planning strategies and advanced investment strategies. Having been through many different market conditions, Rob’s knowledge and wisdom allow him to prudently advise clients and help them achieve their personal goals. He thoroughly enjoys working with his team and everyone at Family Wealth Management.

Rob also enjoys spending time with his wife Julie (who also works with him), four daughters and their spouses, and grandchildren. He enjoys regular indoor and outdoor exercise, loves OrangeTheory (reaching 1000 classes this year), and enjoys several sports (running, golf, biking, pickleball, etc.). He stays active in his community and church.

Rob is currently registered to conduct business with residents in the following states: AK, AR, AZ, CA, CO, DE, FL, GA, HI, ID, IL, IN, KS, KY, LA, MA, MD, MI, MN, MO, MS, MT, NC, NJ, NM, NV, NY, OH, OK, OR, PA, SD, TN, TX, UT, VA, WA, WI, WY.

California insurance license #0D05924. Resident State UT.

Investment products and services are offered through Wells Fargo Advisors Financial Network, LLC (WFAFN), Member SIPC, a registered broker-dealer and a separate non-bank affiliate of Wells Fargo & Company. Any other referenced entity is a separate entity from WFAFN.

Conner is dedicated to helping individuals and families gain clarity, confidence, and empowerment in their financial lives. He grew up in South Jordan, Utah, and now lives in Utah County with his wife. He is currently studying his degree in Personal Financial Planning at Utah Valley University, where he serves as President of the Financial Planning Student Association

During his time at UVU, Conner has been actively involved both on and off campus—competing as a member of the university’s lacrosse team and leading student initiatives to support the next generation of wealth planners. These experiences have shaped his client-first philosophy and reinforced his belief in the value of long-term relationships built on trust, education, and collaboration.

He is passionate about helping others achieve their financial goals by putting clients’ needs first and building long‑lasting relationships. His approach is client‑centered and relationship‑driven, focusing on deep listening, to create personalized strategies that align with each client’s values, goals, and lifestyle.

Outside of work, Conner enjoys coaching lacrosse, golfing, skiing, and bodybuilding— in addition to other activities that keep him energized and connected to his community.